GOBIK x INEOS GRENADIERS CYCLING TEAM

A partnership that extends our commitment to cycling at the highest level.

The common project of two teams driven by a non-conformist mentality. INEOS Grenadiers and Gobik, two brands united by the same values: pushing the limits and a constant search for excellence.

Tom Pidcock

Breaking Down Limits

A sensational ability to overcome every discipline. A difficulty that many will not understand, the feat of "impossibilities" of a human being that sets new limits and makes us dream.

Egan Bernal

Champion Mentality

Only a cyclist is capable of showing such a level of physical and mental strength. Months of struggle, marked by courage and determination to try again. To give everything you have in you for that new opportunity, to give your absolute best to make it happen.

Geraint Thomas

Tireless Attitude

Strength and character to get there, no matter how extreme. Overcoming adversity in all conditions, making them insignificant. A life fighting every pedal stroke, proving to be at the best level and that nothing can stop him.

THE UNCONVENTIONAL WAY

Our paths cross at the right time. "The unconventional way is to go where others wouldn't go, to go where they haven't gone yet. To explore beyond the ordinary, to choose the unconventional way to aspire to the greatest.

TECHNOLOGY

The team's new equipment adds new products to our catalog. REACTIVE, LANCER and VIPER standout, new references of jersey, bib and gloves that the team will wear. All of them will be part of our top range, developed for the World Tour team with the highest performance and high-tech textiles.

Innovation and Development

Optimized patterns and high-tech textiles, tested on the main World Tour stages. The team's equipment adds new products to our catalog. REACTIVE, LANCER, VIPER, the highest range within your reach.

A Passionate Project

We are defined by our commitment to design and authenticity. WHAT A RIDE refers to a journey marked by the constant search for new challenges. Collaborate with INEOS Grenadiers has become a very exciting project.

Global Experience

The ideal setting, the perfect partner to spread the message of our brand to cyclists and fans around the world.