Gobik will dress Pogačar and the rest of the UAE Team Emirates stars.
The route of Gobik The route of UAE Team Emirates will be riding on high terrain, the highest level of cycling, World Tour terrain, and it does so in the hands of the Tour de France winner, Tadej Pogačarat the helm of UAE Team Emiratesone of the most powerful teams in the world.
For Gobik is another step forward in its entry into professional road cycling, as we already see the Murcian brand on the jerseys of the Kometa Eolo and the women's team Burgos Alimenta Women Cyclingteam, as well as dressing the leaders of the Volta a Catalunya, Itzulia-Vuelta al País Vasco, Vuelta a la Comunidad Valenciana and Vuelta a Burgos.
Now Gobik is now the official supplier of UAE Team Emirates.
The stars of UAE Team Emirates
As we say in the UAE Team Emirates the reigning winner of the Tour de France, the Slovenian Tadej Pogačarthe 22-year-old prodigy who won the world's most important race on his debut by adding three stages, one of them against the clock, together with the jersey red polka-dot mountains and the white of the young riders.
At his side stand out names like Alexander Kristoff, Norwegian winner of the Tour of Flanders and Milan-San Remo; Diego Ulissi, with several stages in the Giro d'Italia; Rui Costa, Portuguese world champion; the Colombian sprinter Fernando Gaviria or the Italian Matteo Trentin, with stage victories in the three majors.
The Catalan David de la Cruz is also part of the team, while the experienced technician from Basauri is in charge of the team, Joxean Fernández Matxínin the role of Team Manager.
The ambition to be with the best
“Gobik is a very important partner for us because of their ambition to be the world's number one in cycling apparel, as we are at the team level. We both strive for perfection, not only in terms of personality and clean, vibrant designs, but also in terms of quality," says Matxin.
For the Bizkaia-born coach, non-conformism, availability, passion and professionalism at work "are the ideal ingredients for the UAE Team Emirates- UAE Team Emirates union to be a perfect match.Gobik is a winning hallmark".
A huge logistical and human commitment
This will be no easy task, as the clothing requirements of a World Tour team are enormous. To start with, it is estimated that more than 12,000 items of clothing will be mobilized for a demanding and extensive calendar, which runs from January to October.
Much of this clothing is conceived with a special fitting for the needs of the professional cyclist, highlighting models such as the new jersey Infinity and the waterproof jacket Envyas well as the revised Aero suit.
For Alberto García, CEO and Product Development Manager at Gobikfor Alberto García, this challenge means "a turning point in our trajectory". He goes on to clarify that "it is no longer exclusively a question of global visibility of the brand, but also of innovation and how our product moves to the next step thanks to the work, side by side, with a World Tour team".
Aside from the design of the jersey In addition to the conventional design for the season, there are the national champion versions and a different and surprising concept for the 2021 Tour de France. All this implies a huge commitment on the part of the brand, which in six months has practically doubled the size of its innovation and product development department.
The road awaits us...
By El Cuaderno de JoanSeguidor
