INEOS Grenadiers and Gobik are proud to present the 2025 team kit, a reflection of their dynamic partnership committed to innovation, performance and the relentless pursuit of excellence.
Building on a successful collaboration that has redefined the development of technical apparel, including advances such as the Singularity 2.0 TT, Gobik e INEOS Grenadiers continue to set new standards for apparel designed to meet the demands of elite competition.
John Allert, CEO of INEOS Grenadiers, commented:
"The day of debuting new equipment is always exciting for any cyclist. For our riders and our partners at Gobik, this year is no exception. The collaborative approach we have taken with Gobik to design our team gear ensures that our riders not only look good, but also feel good and can perform at their best. This strong collaboration has been the basis for developing our new look for the upcoming season."
With Gobik e INEOS Grenadiers kicking off another season together, both partners are guided by ambitious goals and a shared vision of success. With innovation at its core, Gobik will continue to break barriers, ensuring that the team's cyclists have the most advanced technical apparel to support their performance at the highest level.
The new INEOS Grenadiers jersey builds on its iconic design with subtle but impactful updates that enhance its elegance and functionality. The refreshed design reinforces the team's distinctive visual identity, ensuring it stands out in the peloton while addressing key performance and safety needs.
John Allert, CEO of INEOS Grenadiers, added:
"For 2025, we have introduced additional details and changes, such as moving the orange accent to the left arm to improve visibility during training. Safety remains a fundamental principle for our team, and this updated design reflects our continued commitment to it. Gobik's unwavering support and dedication to innovation has been invaluable during this exciting period for INEOS Grenadiers. Looking ahead to 2025, we are eager to further deepen our collaboration and continue to support mutual ambitions."
José Ramón, CEO and Co-Founder of Gobik:
"The new jersey of INEOS Grenadiers refines its iconic design, enhancing elegance and prominence in the peloton. A bolder white stripe reinforces the team's identity, while bright orange fabrics on rain and cold weather jackets improve visibility in adverse conditions. The subtle updates reflect a commitment to safety and performance, combining aesthetics, functionality and technology for an exceptional rider experience."
Looking ahead to the 2025 season, Gobik e INEOS Grenadiers are ready to face new challenges with ambition and determination. United in their commitment to excellence, they seek to deliver not only world-class performance for the team, but also to inspire cyclists around the world with innovative garments designed for success in every race.
ABOUT US INEOS GRENADIERS
The cycling team INEOS Grenadiers is part of the INEOS Sport network, owned by INEOS, a leading global manufacturer of petrochemicals. In 2020, INEOS launched INEOS Automotive Ltd to design, manufacture and bring to market a 4X4 utility vehicle. Thus, the Grenadier was born.
This road cycling team was founded in 2010 by Sir Dave Brailsford, with the vision of being the first team to win the Tour de France with a British cyclist, an achievement reached in 2012 with Sir Bradley Wiggins. It subsequently won the Tour de France six more times over a decade. The team has regularly been considered a pioneer in sporting innovation, research and development.
ABOUT GOBIK
Gobik was founded in 2010 when the cycling club of Yecla, Murcia (Spain), needed cycling gear to compete. Since then, the customization of cycling apparel has been an essential part of its DNA, dressing professional teams such as FDJ-Suez, UAE Team Emirates o Movistar Team, and, as of 2024, the cycling team INEOS Grenadiers.
An unforgettable journey perfectly encapsulated in its new brand slogan, What a ride.
