From Córdoba to Yecla, for the passion inherited from his father for cycling.

"You can imagine the madness I committed, I am from Cordoba and I went to Yecla to work for a cycling company just because, because I liked cycling."

Aitor decided to come to Yecla for passion, with the aim of training and develop his career near the world of two wheels. After his time in the printing team, for more than a year he has been leading a unique section, printing and screen printing, where garments come to life with the help of a talented team and the latest technologies.
Aitor Canales poses smiling in front of the vinyl section where he works.

The human factor and Gobik's project for the future

Aitor has been with the company for three years now, so he has been able to experience a great evolution of the company in recent years, he tells us: "A brutal change", and that is that at staff level, the number has more than doubled, when he entered there were two people in the department, and now there are six, reaching even higher numbers in times of heavy work for the company. In terms of facilities, there is no week that something remains the same, it is a continuous improvement of both infrastructure and techniques and processes in all departments.

"It motivates me a lot to work and to see the number of projects, increasingly large and important, in which the company is betting."

The social environment, the human factor of the company, is one of the reasons why he feels fulfilled in the company, he tells us: "here I have found the people I want to be with, friendships and so on".

Impression on professional teams

On a day-to-day basis, he is responsible for coordinating the workflow of the printing and screen printing department, preparing templates, cutting vinyl and even printing if necessary.

His favorite and most motivating orders are those for professional equipment, which are often the most curious to print.

He tells us, "Normally, all the garments we make at Gobik are printed, both the collection garments and those of the custom or garments for professional teams". In fact, a striking fact is that a single garment can have up to seventeen prints, and one of the most curious parts that can be printed is on the shoulder straps of a bib shorts.
Aitor concentrated, about to face a downhill MTB ride, wearing Gobik gear Factory Team

Q&A

Why gobik?

Because it is the best in Spain

Do you ride a bike?

I used to go more than I do now.

Those passes that you should never miss...

Mortirolo

What jersey from Gobik would you be?

Carrera

What music is not missing in your Spotify?

Hardcore and rock

Series or movies?

Both, but more movies

Wine or beer?

Wine

Tour, Giro or Vuelta?

Giro

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