September 8, 2025
With the change of season and cyclists preparing to face colder routes, Gobik presents Unity Advanced Season - Cold26, its pre-season collection designed to redefine the winter cycling experience. The line combines advanced technical fabrics, timeless aesthetics, and bold inspiration drawn from architecture, geometry, and classic tailoring.
Unity Advanced Season - Cold26 marks the arrival of a new season on the bike, created for cyclists who never allow weather conditions to dictate their passion. With thermal fabrics, intelligent breathability, and designs that balance sobriety and character, the collection is designed to protect without limiting performance. Each garment is designed to accompany every pedal stroke and instill confidence in conditions that demand more, both from the cyclist and their equipment.
The collection introduces garments that will become essentials during the coldest months:
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Vanquish – a lightweight and highly breathable long-sleeve jersey that performs in transitional conditions and pairs easily with lightweight vests.
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Hyder Blend 2.0 – a renewed long-sleeve jersey, with refined cuts, better fit, and a distinctive balance between smooth and sublimated areas.
- Superhyder 2.0 – developed with Polartec® Power Shield™ Pro technology to offer advanced thermal protection, high breathability, and reliable water resistance in the coldest and most unpredictable conditions.
The design codes of Unity Advanced Season - Cold26 are guided by powerful visual concepts. The Block Built architecture inspires modular cuts, structural contrasts, and bold silhouettes. The halftone optical effects introduce illusions of depth and movement through light and color. The classic houndstooth pattern is reinterpreted as a symbol of sophistication and style, connecting tradition with a contemporary cycling aesthetic. Together, these ideas build a visual identity that is both functional and artistic.
Cold in Summer: the collection comes to life on the Tourmalet
To celebrate the launch, Gobik carried out a unique event titled Cold in Summer on one of cycling’s most iconic climbs: the Col du Tourmalet. In the midst of a European heatwave, cyclists and fans were welcomed with an unexpected contrast: ice pops in the colors of the new jerseys and a preview of the collection inside two transparent igloos installed at the mountain summit.
The activation created a striking winter atmosphere in summer. It transformed the scorching heat of the day into a playful and memorable experience that captured the essence of the collection. With this, Gobik offered not just the launch of a product, but also a cultural statement: cycling is about embracing change, challenging convention, and finding joy in any condition.
Unity Advanced Season - Cold26 is now available at gobik.com and at select retailers worldwide